User Research
Observe and Listen to Customers Using Your Design to Gather Behavioral and Emotional Insights
Understand how customers interact with your design by capturing their behaviors, reactions, and feelings. Uncover the "why" behind their actions to make informed improvements based on real human feedback.
Create a Custom Study to Observe
and Hear Customer Reactions
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Test concepts and prototypes for effectiveness.
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Validate mobile usability and performance.
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Test marketing campaigns, creative designs, and messaging.
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Analyze online and offline customer journeys with ethnographic insights.
Uncover the "Why" Behind Customer Behaviors—Know, Don't Guess
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Get direct feedback from real users through flexible ‘Think Out Loud’ testing
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Identify root causes and receive actionable solutions.
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Gather video, audio, and written feedback from your target market.
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Test with everyday people in their natural environment, not a lab.
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Select specific target audience criteria to explore real customer behaviors.
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Combine qualitative and quantitative research to truly understand what your customers want.
Test Beyond the Browser—On Any Device, Any Platform
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Share usability issues with your team to iteratively improve experiences.
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Export research data and test results to collaborate with other teams, providing a comprehensive view of the big picture.
1.
Startups
Enhance your product’s user experience from day one to attract early adopters, improve retention, and establish a strong market presence.
With UserTest Pro, gather real-time feedback from target users, identify critical friction points, and streamline product design—key factors that help emerging ventures in sectors like e-commerce and digital financial services stand out in India’s competitive startup ecosystem.
3.
Mid-Size Companies
Refine user interfaces, streamline complex workflows, and maintain a competitive edge as you scale.
Mid-size companies often face growing pains—expanding product lines, entering new markets, and adopting new technologies. Through targeted UX research, you can pinpoint areas for improvement, test new features before launch, and ensure seamless experiences across mobile and desktop platforms.
2.
Businesses
Optimize product navigation, check out flows, and overall user engagement to boost conversion rates and reduce bounce-offs.
Whether you’re running an online store or a digital payments platform, usability testing helps your team validate design decisions, improve customer satisfaction, and increase revenue. UserTest Pro delivers actionable insights tailored to your industry, from fashion and electronics to banking and insurance.
4.
Large Enterprises & MNCs
Maintain consistent user experiences across multiple regions, platforms, and product lines.
For enterprises and MNCs, usability testing is crucial to uphold brand reputation, meet diverse user expectations, and drive customer loyalty on a global scale. UserTest Pro provides comprehensive testing solutions that help you adapt to local market nuances, including language preferences, payment methods, and regulatory requirements—particularly relevant in India’s vibrant digital landscape.